Women in Leadership Mid-Michigan
January 8, 2010 Horizons Conference Center Noon – 1:30 am
Is the Printed Word Dead?
Lucy Horak, publisher of Great Lakes Bay magazine
Mimi Bell, editor of Great Lakes Bay magazine
Everyone—except those publishing Great Lakes Bay magazine—is buzzing about how print is dead. Newspapers have consolidated and are printing issues fewer days a week. Everything’s going digital and nobody reads anymore, right? Wrong!
In their presentation, three women in publishing leadership share exactly why print is long from dead and the reasons they believe are behind subscriptions to Great Lakes Bay magazine having grown 58 percent in the past 12 months. They’ll tell what makes a story worth telling, and why the magazine is an integral part of the branding initiative and economic development that is transforming the newly renamed Great Lakes Bay Region!
Cost is $15.00 for members and $20.00 for non-members See you on Friday, January 8th!
Online Registration: www.wilmm.org Members: Login to register Non-members: Register now
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